Hygiene Adhesives Market to Expand with Significant CAGR During 2024
Hygiene
adhesives are used in the global non-woven and textiles market that
includes sanitary napkins, diapers, briefs, and absorbent underwear.
These adhesives may also be used in other applications such as ECG
electrodes, dental devices and transdermal patches. They are
non-toxic materials that have been approved by the FDA for their
safety and play a major role in the quality of finished non-woven
textiles segment consequently affecting the production quality,
performance and manufacturing efficiency.
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These
hygiene adhesives are attached to tapes, bands and straps on the
non-woven products. Hot-melt adhesives are used almost exclusively
for hygiene products and popular products include compounds such as
hydrogenated hydrocarbon resins, polyolefins and hydrocarbon pure
monomer aromatic resins. Ethylene and propylene based elastomers are
used on a large scale in the hygiene adhesives market particularly
due to excellent stability and improved color. In the hygiene
industry, transparency of the adhesive is of vital to the quality and
success of finished product.
The
market can be segmented on the basis of application markets such as
end users (adult diapers, female hygiene products), liquid absorption
capacity or adhesion performance, the formulations used in the
adhesives.
Hygiene
Adhesives Market: Trends and Drivers
The
design changes in sanitary pads for thinner more absorbent and more
discreet shapes has compelled innovators to develop new combinations
which are safe for health yet can secure the non-woven products.
The
market for hygiene adhesives may face challenges such as the
reluctance of adopting new-age adhesives unless there is considerable
consumer benefit seen by non-woven manufacturers. Along with this,
the rising cost of adhesives may compel manufacturers to turn back to
cheaper products that may cause allergies, create harm to the
environment and have considerable level of toxicity. Adhesive bleed
has also been a considerable challenge for non-woven manufacturers
and new age adhesives that provide a solution to this will find
considerable opportunity in coming years.
The
struggle to balance cost with ingenuity will eventually bring about
new products that cater to large markets in North America and Europe
due to a greater demand for thinner hygiene products that cause
lesser waste.
According
to Bostik Hygiene, emerging countries in Asia-Pacific are a
significant revenue opportunity due to continued increase in
penetration. The rising education, affordability and availability of
hygiene products will propel this market further in coming years.
Awareness
and increasing adoption of female hygiene products in APAC is a
significant growth driver of the market. Up until the last decade,
women regularly opted to use soft cloth as absorbent material instead
of sanitary napkins, and this trend has changed greatly in the past
8-10 years. Currently North America and Asia-Pacific are the largest
markets for hygiene products. Japan has a very large hygiene products
market where adult diapers market is expected to exceed children’s
diaper market. Low birth rate in several regions of Europe has
dragged the growth of the market in the region.
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Hygiene
Adhesives Market: Competitive Overview
The
global market for hygiene adhesive manufacturers is highly fragmented
due to the low entry barrier, good growth in demand of hygiene
products, low technological involvement and regional nature of
operation for most companies. China is a very large supplier for raw
adhesives to the global market, where they are further processed for
non-woven industry. Notable players in this area are Henkel AG &
Co., H.B. Fuller, Bostik SA, 3M Corp, Lohmann GmbH, Dow Chemicals,
Eastman, Vixxol, Al Mehraj Adhesives, Stanley Adhesive Industrial
Co., Ltd, Kraton Polymers, TSRCDexco, Exxon Mobil Chemicals, Nordson,
Copind and Om Midwest Industries among several others.
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